We are seeing more and more examples how the online and offline communities are co-existing and meshing together. Fliike is providing stores with the ability to promote their Facebook engagements via a Facebook 'Like' counter.
Designed and created by French based designers Smiirl. the counter is in a form of a large rectangular display that looks like a 70's era flip digit clock which uses WiFi connection to detect the number of likes on the owners Facebook page. The changes to the owners Facebook account are updated in real time, when a fan clicks the like button on the owners Facebook page.
The Fliike device is designed to be physically positioned in the store or public area to encourage customers or the public to "Like" or engage and follow the store or Facebook owner online with their smartphone and witness the counter physically update as they submit their 'Like'.
Initial first batch of 500 devices is in the process of been produced and will retail for Euro 300. Innovative approach to marketing and bringing the online and offline worlds together.
